U.S. Consumers Now Spend More Time In Apps Than Watching TV

At yesterday’s Apple event in San Francisco, CEO Tim Cook spoke about the need to bring apps to the TV’s big screen, while introducing the new Apple TV. Today, a new report from Flurry also highlights how apps have edged their way further into our lives, noting that, for the first time ever, the time Read more about U.S. Consumers Now Spend More Time In Apps Than Watching TV[…]

Avoid These 7 Deadly Sins Of Digital Marketing

Having started my digital career back in the bubble years of the late 1990s, I have seen, and sometimes been involved in, some pretty serious work-related digital sinnery. As the saying goes “we live and learn,” and given the pace of digital change, we have to learn very quickly. However, here we are in 2015, Read more about Avoid These 7 Deadly Sins Of Digital Marketing[…]

Monster Strike Makes a Frightening $4.2M Every Day — While Spending Only a Fraction On marketing

Japan’s mobile gaming market is huge, but just a few games take home a bulk of that spending. And one is making an extraordinary amount of cash on a daily basis. Developer Mixi, which produces the Japanese megahit Monster Strike for iOS and Android, reported that the game made $378 million from April 1 through Read more about Monster Strike Makes a Frightening $4.2M Every Day — While Spending Only a Fraction On marketing[…]

Most Businesses Still Don’t Budget for Mobile Technology

The use of mobile technology has likely helped to improve your business in many ways, but are you saving room in your budget for it? Probably not, according to a new study from accounting solutions provider Sage North America. Businesses in the construction, food and beverage; and manufacturing and distribution industries overwhelmingly agreed that mobile Read more about Most Businesses Still Don’t Budget for Mobile Technology[…]

Nextbit unveils $400 cloud-first Robin phone

San Francisco-based Nextbit Tuesday took the wraps off its new “cloud first” Android phone, called Robin. The $400 Android (5.1.1) device is tall and squarish (in a good way), and comes in striking light blue and black colors. The real hook here is that the phone is tightly integrated with an unlimited cloud storage facility that Read more about Nextbit unveils $400 cloud-first Robin phone[…]